About us and our company



Meet the key people behind pro-Forms®

Jon Crofts

Managing Director

Jon founded the company in 2006 along with Tony. He holds a degree in Surveying, a Post Grad Diploma in Information Management and is a Fellow of the Royal Society.

Tony James

Technical Director

As co-founder, Tony is the chief architect behind the system. He holds a Computer Science degree from Wolverhampton and has won a number of awards for systems he has built.

Tom Penn

Senior Developer

Tom started with the company as an apprentice software developer. He successfully completed his Diploma gaining a Distinction en route. Outside of work Tom is a keen rock climber and live music fan.

Becki Hines

Financial Controller

As a qualified accountant and tax accountant Becki has worked with the company for the last 14 years helping us navigate through all things financial. A keen Worcester Warriors fan she is never far from a rugby pitch.

The journey so far...
The pro-Forms journey
  1. Mobile form building launchedwith the aim of becoming the best mobile form building solution on the market

    2006 - Mobile form building launched

    With the aim of being the best form building solution on the market.

  2. 2010 - Job Management added

    Plan, schedule, dispatch & manage jobs in real-time.

  3. 2016 - Online forms introduced

    Browser-based branded & secure online forms.

  4. 2018 - Data connectors available

    From Sharepoint and Salesforce to OndeDrive and more.

  5. 2019 - Asset Management & Tracking

    A fully integrated Module to work along side Job Management & Mobile forms.

  6. 2022 - the journey continues

    From new international customers, to online quotes and email campaigns...

...and it all started with Mobile form building

iOS/ Android app

Used by 1000's of field workers every day - reliable, simple and robust.

Improve efficiency

Replace paper-based data collection and watch accurate, timely information flow into your office.

Easy to use

No experience is required to get up to speed and quickly see a return on investment.

Any industry

From forklift trucks to roadsweepers and fire & security we have every industry covered.